Email marketing is no easy feat. So let me ask you: is your current strategy leaving you feeling defeated and uninspired?
Are you…
Hey, no judgment here! I’ve been EXACTLY where you are, and I understand how scary and disheartening the whole process can be. That’s why I’ve decided to share everything I know about email marketing so you can learn how to build real relationships with your email list and cultivate an audience that trusts you and wants to buy from you!
Here’s what you can expect from this 3-part email planning system:
After completing phase 1, you’ll have…
-
Your welcome emails done and automated so you can immediately engage your subscribers and know what they want to hear from you.
-
Your new subscriber promotion done and automated so your reader trusts you and you generate revenue quickly.
After completing phase 2, you’ll have…
-
Your 90-Day email marketing plan done so you can focus on executing with confidence.
-
Confidence in your abilities to sell to your list without being "salesy" or "slimy"
-
Effective promotion sequences that resonate with your audience and don't require tens of hours to conceive and write.
-
Newsletter creation formulas that put value into your reader's inbox in 20-30 minutes from start to finish so you're not spending all your time writing.
After completing phase 3, you’ll have…
-
Your engagement and deliverability increasing auto*magically* because your re-engagement emails will be done and automated.
-
All phrases and keywords to use when writing to your readers so you always write to them in a way that feels good for you, like you're their guide on the journey you want them to take to get what they want.
-
A new, fresh set of testimonials to provide social proof, content, and stories for your content and your products. You'll use these to increase credibility, trust, and sales!
Wanna Know More About the Email Templates?
you got it!
Welcome Email Series (3 emails)
This welcome email strategy is very simple but very powerful. It is 2-3 emails that you send upon a reader opting into your list. It delivers your gift, welcomes them to your world, and improves your overall deliverability.
New Subscriber Promo (12 emails)
This 12-part email sequence is here to get a new lead to know, like, and trust you enough to buy from you. If you can get them to buy one small thing from you, then you’ve crossed a HUGE hurdle because this person now trusts you enough to buy from you.
Product Launch Email Series (6 emails)
This product promotion email sequence is perfect for promoting your product for a launch or anytime because it shifts your reader’s mindset to realizing they deserve to have the success they want and your product/service can help them get it.
Story Sell Series (3 emails)
This series is fantastic to use with application-type and high-ticket products because it takes your reader on a journey that shows the reader someone like them, in their situation and how their problems were solved using your product/service.
Surprise Sale Series (5 emails)
This 5-email Surprise Sale series takes place over 4 days. It kicks off with a “surprise” and then continues to educate your reader on the product being sold. It works best with a significant discount on a popular product. It is engineered to hit all the buttons that each buyer type needs to see so you bring in sales quickly!
Testimonials Gathering (1 email & questions to ask)
This email strategy is designed to get you a lot of amazing testimonials, which you can use in future emails and sales copy to generate more revenue. It also has the added benefit of reminding your current customers of the success they’ve had with you! I’ve seen people tell other people about the program because they were prompted to tell their story!
Re-Engagement Series (5 emails)
This email sequence is designed to either bring someone back into your world and get them engaged or to say bye because you hope to see them later when they are ready to consume and act on all the goodness you provide to your email list!
oh, and don't forget about
R&R's Newsletter Frameworks & Templates
The "Yarn"
The “Yarn” Newsletter Framework & Template is a story-telling framework! You'll discover how to use your real-life, every-day stories to create newsletters.
These newsletters will create a deep relationship with your reader quickly because of the stories!
The "Sofa"
The “Sofa” Newsletter Framework & Template has “sections” of content for your reader to consume quickly, it’s warm and cozy, and you can count on enjoying it!
This framework uses curated and/or original content, making it super speedy to put together!
The "Golden Arches"
The “Golden Arches” Newsletter Framework & Template is inspired by 4 Hour Work Week author, Tim Ferris. The inspiration reminded me of McDonald’s tagline, “I’m Lovin’ It!”!
This newsletter framework is pretty simple, which is how you’ll be able to churn out newsletters fast!
All Birdsong program and templates are hosted on our course platform, Kajabi.
Once you checkout, you will receive an email with log in details.
If you already have an account on our course site, you can log in here.
This is a digital course. Nothing physical will ship.
